![]() Overview :
Using eye-catching, professional-looking Email communications gives your company many opportunities to stay in touch with current customers
and prospects and also helps to build strong customer relationships. Email Marketing is a more effective way of Marketing than traditional
"snail" mail as communications are fast and inexpensive to create. After taking a comprehensive look at your brand, we can help you turn
goals into email campaigns that communicate, interact and meet your business objectives. We will work with you to design unique newsletters,
surveys, promotional offers, or any other type of Email communication and will schedule delivery dates as often or as little as you would like.
A few features of our Email Marketing services include:
The Otel Difference :
Through Email Marketing, we are able to significantly increase the impact of your company’s communications by segmenting your database of
addresses to create smaller customer lists based on different interests. This allows us to send more relevant and targeted messages to your
clients and by doing so increase the percentage of users who will act on your emails.
Otel Consulting, Inc. has a reporting system that will keep you informed about each Email that we send out.
By tracking every Email, you can see how many of your recipients opened your communication, how many clicked on an internal link that
may be provided, or how many people discarded your Email without ever opening it. Tracking also allows you to see which clients are
engaged and interested in what you have to offer. With the information that we acquire, we will provide recommendations for future
online Marketing communications as well as help you to fine tune your content strategy and build your business as each newsletter turns
prospects into loyal customers.
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